Colier is a limited collection of sparkling wine: 23 luxury sets (bottle + presentation box) and 5 premium sets (handmade bottle + cocoon container). The target audience was business women, the world’s major consumers of sparkling wines. However, I believe that it is actually suited for all those who love unique design, and thus this concept appeals not only to women.
After brainstorming we chose collar as its name because it describes the idea of collection very well and also can be played with in designs. For Brut we used classic square box form and for Vintage Brut we created the cocoon. All the weight of the cocoon is focused in the bottom part which is why it doesn’t turn upside down. Plus it also keeps cold inside before opening.
Both collections share a common element: a necklace around the neck of the bottle. This sophisticated touch helps the brand speak to a woman’s sense of elegance and style.
Designed by Reynolds & Reyner
