Environmental awareness, whose practical purpose is to create balance in the ‘man and environment’ relationship, purposely combines long-term environmental interests, scientific-based thinking and behaviour based on this.
By supporting a species preservation project, TytoTagus, Companhia das Lezírias participated in the increase of the barn owl's community in their properties, becoming the largest in the world. This bird's attentive look guards the vineyards, protecting them against plagues and intruders, leaving a strong imprint in these wines.
As the concept also proves, the label is a good example of creating harmony, which does not simply reflect environmentally directed thinking, judgement and behaviour, but also the artistic trend towards an elegant, symmetrical character comprehensible by all.
We dreamt about this mythical bird’s features and portrayed them in a special design that makes it come to life, reminding us of its watchful personality and conveying quality and reliability. Tyto alba are the wines born from the vineyards protected by the barn owl, where biodiversity is key.
Unfortunately I couldn’t find any information as to the availability of the box which functions as both a case and later a nest box. However, the protective presence of the barn owl in the vineyard and the conception is certainly worth our attention!
Designed by Rita Rivotti
